Founded by Fritz Schluep in 1919 and still in family hands, Grenchen-based brand Titoni has a long tradition of producing classical Swiss-made watches at affordable prices. Among the nine collections for men is the Airmaster, a line-up of three-hand stainless steel models with day and day/date functions designed for everyday wear. Launched in the 1960s, the Titoni Airmaster was not, as its name suggests, a pilot’s watch or purpose-built for a specific activity; it was designed as a reliable, versatile, everyday timekeeper. Now featuring Arabic numerals, a more sober design and an emphasis on legibility, the new references are the closest you can get in the collection to a pilot’s watch.

Titoni Airmaster 83906 Automatic pilot watch

More utilitarian

The four dial colours – matte white (silver), matte black, sunray-brushed green and sunray-brushed blue – are not the real novelty here. There are other models in the collection with silver, black and blue dials; the only new colour is green. What sets these models apart from existing Airmasters is the deliberate paring down of decorative flourishes on the dial. Instead of the dressy applied Roman numerals or refined tapered baton markers and hands found on other Airmasters, these new references look more robust, more tool-watch oriented.

Titoni Airmaster 83906 Automatic pilot watch

The most conspicuous difference of the new Titoni Airmaster models is the use of clean, legible Arabic numerals and a more pronounced and luminous minute track that promote a certain pilot’s watch spirit. Legibility is also enhanced by incorporating thicker hour and minute hands capable of holding more Super-LumiNova. There is still a date window at 3 o’clock and the Chinese meihua flower (plum blossom) logo at noon, but the overall look is more utilitarian. The conical crown with the brand’s meihua flower engraved in relief has a double security system to ensure 50m of water-resistance, and the dial is protected by a sapphire crystal with anti-reflective coating.

Airmaster Case

Crafted in 316L stainless steel, the three-part case has a diameter of 40.5mm and a height of 9.30mm. In yet another departure from the dressier models, the case features more brushed surfaces for a sportier, more utilitarian look. The bezel and flanks, for example, are touched on top and have polished bevels. Perhaps the most elaborate element of the watch is the five-link bracelet. The top surfaces of the wider outer and central links are satin-brushed, while the two links in between display a bright polished finish.

Sellita SW200-1

Fitted with an exhibition caseback, the movement is an automatic Sellita SW200-1 movement. With a frequency of 4Hz / 28,800vph, the movement delivers a 38-hour power reserve, and the 18k gold-plated rotor is decorated with a diamond-cut pattern.

Titoni Airmaster 83906 Automatic pilot watch


The Titoni Airmaster can be ordered directly on the brand’s website and retails for EUR 1,100 or CHF 1,050.

Technical specifications – Titoni Airmaster

Case: 40.50mm diameter x 9.40mm height – 316L stainless steel, brushed with polished bevels on bezel and flanks – sapphire crystal with AR treatment over dial, transparent caseback – double security system on conical crown – 50m water-resistance

Dial: choice of 4 colours: matte silver, matte black, sunray-brushed blue and sunray-brushed green – Arabic numerals – minute track enhanced with Super-LumiNova – wider hour and minute hands with Super-LumiNova – date window at 3 o’clock

Movement: Sellita SW200-1 automatic – 28,800vph – 26 jewels – 38h power reserve -18k gold-plated rotor with diamond-cut pattern – hours, minutes, seconds and date

Bracelet: 5-link stainless steel bracelet with brushed and polished links – folding clasp

References: 83906 S-698 white matte dial

83906 S-699 black matte dial

83906 S-700 green sunray-brushed dial

83906 S-701 blue sunray-brushed dial

Price: CHF 1,050

EUR 1,100

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